The Pantheon Rome Hotel Appoints Claude Costella As Opening General Manager and Francesca Gori As Director of Sales & Marketing

The Pantheon Iconic Rome Hotel has announced two executive-level appointments to its opening team, including Claude Costella as General Manager and Francesca Gori as Director of Sales & Marketing. Both bring extensive experience and a passion for fine hospitality to the new five-star property located steps from The Pantheon, Spanish Steps and Trevi Fountain in the heart of the Eternal City.

5 Ways to Increase Hotels’ Direct Booking & Lower Dependency on OTAs

Every hotelier is bound to be aware of the Hotel industry’s eternal battle: direct bookings versus OTA! While it doesn’t take a genius to gather that direct bookings are hands down the better of the two, OTAs do give hotels the advantage of being more visible than they can ever be on their own! So, finding the right balance between the two will work wonders to ensure full occupancy at your hotel.