Poorly Translated Content Can Cost You More Than You Know

In the travel and hospitality industry, you know that your business would do better if you accommodated your overseas guests with not just your website but also signages and menus in the preferred languages of your target audiences and markets. All you need now is to get that translation done. Sounds simple enough, right? Except that the next decision you need to make is how you’re going to do it in a way that preserves the integrity of meaning in the source language and intent of your collaterals, when it gets translated into the target language. And this is where things can go really, really wrong.

Fuel Hotel Marketing Podcast: Episode 184 – Get Ready For A Booming Spring & Summer

The latest edition of the Fuel Customer Sentiment Study (Volume 12) dives in to when customers are going to be ready to travel, what it will take for hotels to win over guests, and how vaccines will impact travel. In today’s episode we’re going to hit the highlights and most surprising findings. Spoiler alert: Get ready for a booming spring and summer.

In-house or Outsourced – Where Will Your Growth Come from in 2021? – By Denise Powers, Founder and CEO of Fountainhead

For all the challenges that Covid has created in the travel industry, it has also taught us some important lessons. First among these is that survival and growth depend on pivots, innovation, evolution – new approaches and new ways of thinking. We’re reaching a point when it’s time to start thinking about marketing again and that raises an important question. Where do you turn for the expert marketing that’s going to help deliver your recovery and growth in 2021?

Hotel Lawyer – New Rules for Anti-money Laundering Compliance? FinCEN Seeks Comments on New Federal Anti-Money Laundering Law – By Jim Butler

The Treasury Department’s Financial Crimes Enforcement Network (FinCEN) is currently accepting public comments on a provision in the recently enacted Corporate Transparency Act (CTA) which requires some privately-held business entities to disclose ownership information directly to a law enforcement agency. Interested parties should consider commenting before the May 5th deadline, and companies who may be impacted should take this opportunity to review their anti-money laundering compliance programs.