Accommodation Association of Australia CEO Urges Senate to Kill OTA Rate Parity –

Woman standing near window inside hotel room - Photo by Eunice Stahl on Unsplash
Accommodation Association of Australia CEO Urges Senate to Kill OTA Rate Parity

Price Parity as a practice must be banned – Accommodation Association of Australia CEO Richard Munro told a Federal Senate inquiry in Melbourne yesterday.

Munro was testifying before a Senate hearing into a proposed Amendment to Treasury Laws aimed at ensuring offshore-based multinationals pay their fair share of tax in Australia and prevent passing on any tax increases directly to contracted accommodation providers.

Under current contracts between some major online travel agents and individual accommodation providers, clauses are in place legally prohibiting hotels, motels and serviced apartments from competing against the big OTAs with their own promotions or reduced rate offers.

Munro said any tax increase levied against online travel agents will simply be passed on and would have to be absorbed by accommodation providers as they were unable to raise their own rates to compensate. This practice, he added, would drive consumers in greater numbers to stay at unregulated accommodation operators such as Airbnb hosts.

“Despite making hundreds of millions of dollars in profits in Australia, manages its Australian online travel agency business almost exclusively offshore in the Netherlands,” the AAoA boss said.

“This means it doesn’t pay GST even though, when an Australian consumer books accommodation through, the way it displays its pricing gives the impression that it pays GST. It’s actually displayed as VAT, but it’s not remitted.”

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