Airbnb saw a 164% increase in reservations between May and July, according to a report from Edison Trends, which examined how the hospitality newcomer is fairing against such venerable brands as Marriott and Hilton.
Marriott hotel customer spending volume peaked in October 2018, with Hilton also seeing a noticeable uptick in customer spend. Airbnb’s busiest months are in the summer. InterContinental Hotels Group saw its busiest time in June 2018, followed closely by July.
All hotels saw customer spend volume decline in November and December while Airbnb saw an increase in the final month of the year. Research shows that customers stay at Airbnbs for an average of three days, one day longer than the two-day average for hotels.
Edison Trends analyzed over 2.6 million transactions from each vendor’s online website.
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