5 Key Points on Europe Hotel Performance, 10 September – STR

Knowing you might not have time to watch our full webinars, STR continues the series of COVID-19 webinar summaries. In this latest edition, we talk performance in Europe as well as our latest forecast updates.

How does Europe compare to other regions in the recovery cycle?

China hit a 69.4% occupancy level on 18 August, the highest level during the time of the pandemic. Since that date, however, China has started to fall back a bit. During the first weekend of September (4-6 September), the market posted 57.6%, 57.5% and 57.9% occupancy levels, respectively.

Europe saw its lowest occupancy level during the first weeks of March. During August, one of the most important months of the year for hotels on the continent, Europe posted an occupancy level as high as 44.7% on 22 August.

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