Whether from novelty or necessity, travel providers have adopted robots, drones and other technologies to make travel safer, more interesting and arguably better for consumers. Safety is the top concern for travelers today, and the travel industry appears ready to meet that requirement with new technologies.
Travel is on the rise. Destinations are reopening, and airline traffic is rising fast; soon 2 million passengers will be traveling through U.S. airports every day. The travel and tourism industry is poised for a great comeback, and perhaps the people most excited by this news are consumers themselves: Roughly 89% of travelers have formulated travel plans for the next six months, according to Longwoods International’s ongoing travel sentiment study.
However, customers are still rightly concerned about their safety. They expect a very high level of sanitation to be in place. They are concerned about what is required of other guests and if other travelers are following the rules and regulations. At the same time, customers are committed to adjust or cancel their plans if the news on Covid-19 takes a turn for the worse. Yes, travelers are eager to return — they are tired of the isolation and restrictions. Nonetheless, they still place a premium on their safety and that of their family or co-travelers.
This strange combination of suppressed desire and lingering concern might explain why so many long-time standards and practices in the travel and tourism industry have been undergoing major transformations. The technologies required to satisfy guests have stimulated the growth of creative new companies. Travel suppliers across the board are providing exhaustive details around their sanitation policies while attempting to get attention as they implement new technologies that they believe will put guests’ minds at ease. Let’s consider a few of those that are already be having an impact on travel customers.
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