Fall Marketing Strategies: 15 Ways to Boost Your Hotel’s Fall Occupancy Right Now – By Alyssa Fate
As summer winds down and kids return to school, it’s the perfect time for leisure-focused hotels to capitalize on fall’s untapped occupancy potential. Autumn’s cooler temperatures, smaller crowds, and vibrant foliage present a unique appeal, making it crucial to implement fall marketing strategies that attract and convert travelers. From crafting enticing seasonal packages to partnering with local attractions, there are many ways to increase your fall occupancy and bottom line as the leaves change. Here are 15 ways to boost your fall occupancy right now:
1. Develop Fall Packages
Themed Packages
Create fall-themed packages, such as romantic getaways with wine and spa treatments, or family packages with tickets to local autumn events.
Example: Romantic Mountain Escape
- Package Includes: A two-night stay in a cozy, mountain-view suite, complete with a private balcony.
- In-Room Amenities: A bottle of locally-produced wine, a box of gourmet chocolates, and a basket of seasonal fruits.
- Activities: A couples’ massage at the hotel’s spa, followed by a private guided hike to view the stunning fall foliage.
- Extras: A romantic candlelit dinner at the hotel’s restaurant featuring a fall-inspired menu with locally-sourced ingredients.
Activity Bundles
Include local fall activities like corn mazes, pumpkin patches, or scenic hikes in your packages.
Example: Family Autumn Adventure
- Package Includes: A three-night stay in a spacious family suite with a kitchenette.
- Activities: Tickets for a family-friendly hayride and corn maze adventure at a nearby farm.
- On-Site Fun: Access to the hotel’s outdoor fire pits for roasting s’mores and storytelling.
- Extras: A fall-themed welcome kit with hiking maps, a family board game, and coupons for local attractions like a pumpkin patch and apple orchard.
2. Highlight Local Fall Attractions
Collaborate with Local Events
Partner with nearby festivals, fairs, or seasonal events to offer exclusive deals or shuttle services.
Example: Fall Festival Package
- Partnership: Collaborate with a nearby fall festival or fair, such as a local Harvest Festival or Oktoberfest.
- Offer: Provide exclusive discounts on festival tickets for guests who book through the hotel.
- Shuttle Service: Arrange complimentary or discounted shuttle service to and from the festival, making it easy for guests to enjoy the event without worrying about transportation.
- Promotion: Feature the festival prominently in your marketing materials and on your website, emphasizing the convenience and exclusive benefits of your package.
Promote Regional Attractions
Emphasize nearby fall foliage tours, wineries, or breweries that are popular during this season.
Example: Autumn Foliage Tour Experience
- Partnership: Partner with local tour operators who offer guided fall foliage tours or scenic drives.
- Offer: Include a discounted tour package with a stay at the hotel or offer a complimentary tour for guests booking a certain number of nights.
- Extras: Provide guests with a welcome packet that includes a map of the best fall foliage viewing spots and suggestions for picturesque drives.
- Promotion: Highlight the beauty of the fall foliage and regional attractions like local wineries or breweries in your advertising. Use captivating imagery and testimonials from past guests to showcase the experiences available.
3. Adjust Your Marketing Strategy
Fall Imagery
Update your website and social media with fall-themed visuals and language to evoke a cozy, autumnal feel.
Examples:
Website Update
- Visuals: Revamp your website’s homepage with high-quality images that capture the essence of a romantic fall getaway. Use visuals of cozy, fire-lit lounges, couples enjoying scenic autumn views, and beautifully decorated fall-themed rooms.
- Language: Incorporate warm, inviting language into your website content. Phrases like “Experience the romance of fall,” “Snuggle up by the fire with your loved one,” and “Indulge in autumn’s cozy charm” can evoke a sense of seasonal coziness.
- Seasonal Promotions: Feature special fall packages for couples prominently, such as “Romantic Fall Retreat” or “Autumn Lovers’ Escape,” highlighting the unique experiences included.
Social Media Update
- Visual Content: Share fall-themed posts showcasing romantic activities such as couples hiking through colorful foliage, enjoying hot cider by the fire, or dining on a fall-inspired menu. Use Instagram Stories and Reels to capture these experiences in a dynamic way.
- Language and Hashtags: Use engaging captions that evoke the fall season’s romantic ambiance. Incorporate hashtags like #FallInLove, #AutumnRomance, #CozyGetaway, and #FallEscape to attract couples searching for seasonal retreats.
Targeted Advertising
Use digital ads to target people searching for fall travel destinations or seasonal getaways.
Example: Digital Ads:
- Target Audience: Create targeted ad campaigns aimed at couples interested in romantic getaways. Use platforms like Google Ads and Facebook Ads to reach individuals who have shown interest in travel, romance, or seasonal escapes.
- Ad Content: Design ads that feature enticing fall imagery, such as couples enjoying a sunset view or a cozy room with a fireplace. Include calls-to-action like “Book your fall escape now” or “Discover autumn’s romantic side.”
- Special Offers: Highlight special offers or packages in your ads, such as “Book a Romantic Fall Getaway and Save 20%” or “Complimentary couples’ massage with your autumn stay.”
4. Offer Special Promotions
Discounts for Extended Stays
Provide discounts for longer stays or mid-week bookings to attract off-peak travelers.
Example: Autumn Escape Package
- Promotion: Provide a discount on bookings for extended stays, such as 15% off for stays of 4 nights or more. Offer additional savings for midweek bookings, such as 20% off stays from Sunday to Thursday, to encourage travelers to choose quieter travel days.
- Advertising: Promote these discounts through your website, social media channels, and email newsletters, emphasizing the value of a longer stay to fully experience the fall season.
Loyalty Incentives
Offer special rates or bonuses for returning guests who book during the fall.
Example: Fall Loyalty Bonus
- Promotion: Offer special rates or perks for returning guests who book during the fall season. For example, provide a 10% discount on their next stay or offer a complimentary upgrade to a premium room.
- Bonus Perks: Add extra incentives such as a free fall-themed welcome gift (e.g., a basket of local autumn goodies) or a voucher for a dining experience at the hotel’s restaurant.
- Advertising: Target your loyal guests through personalized email campaigns or notifications via your hotel’s loyalty app. Use messaging like “Welcome Back! Enjoy Exclusive Fall Savings and Extras” to make returning guests feel valued and appreciated.
5. Enhance On-Site Experience
Seasonal Decor
Decorate your hotel with fall-themed elements like pumpkins, warm colors, and cozy textiles.
Example: Lobby Transformation
- Decor: Transform your hotel lobby with an array of fall-themed decor. Place pumpkins of various sizes and colors around the space, arrange autumn leaves in decorative displays, and incorporate warm-toned textiles like orange and brown throw pillows and blankets on seating areas.
- Ambiance: Use fall-scented candles or essential oil diffusers to fill the lobby with cozy scents like cinnamon, apple, or vanilla. Add seasonal floral arrangements with chrysanthemums or sunflowers to brighten the space.
- Photo Opportunities: Create a dedicated fall-themed photo corner with a backdrop of colorful leaves, a rustic wooden bench, and seasonal props for guests to take pictures and share on social media.
Seasonal Amenities
Serve fall-inspired treats like cider or pumpkin spice cookies in the lobby.
Examples:
Fall Treats
- Lobby Offerings: Serve fall-inspired treats in the lobby area, such as a hot cider station with caramel and cinnamon stir-ins, and a selection of freshly baked pumpkin spice cookies or apple cider doughnuts.
- Evening Delights: In the evenings, offer guests a complimentary hot chocolate bar with various toppings like whipped cream, marshmallows, and chocolate shavings, adding to the cozy fall experience.
Themed Events
- Fall Tastings: Host occasional fall-themed tasting events in your hotel’s dining area, featuring local apple ciders, pumpkin-flavored pastries, and other seasonal specialties.
- Seasonal Activities: Organize fun, fall-themed activities like a DIY pumpkin carving contest or a cozy storytelling session by the fireplace for guests to enjoy during their stay.
6. Leverage Partnerships
Local Businesses
Collaborate with local restaurants, wineries, or attractions to offer guests discounts or special experiences.
Example: Restaurants, Attractions and More
- Exclusive Discounts: Partner with nearby restaurants to offer guests exclusive discounts or special menu items. For example, guests who show their hotel key card could receive 10% off their bill or a complimentary appetizer at a local eatery.
- Themed Dining Experiences: Work with restaurants to create fall-themed dining experiences, such as a “Harvest Dinner” with seasonal dishes or a “Wine and Dine” event featuring local fall wines and seasonal pairings.
- Special Tasting Events: Collaborate with local wineries or breweries to host special tasting events or tours for your guests. Offer packages that include tickets to these events or shuttle services to and from the venues.
- Discount Vouchers: Provide guests with discount vouchers for local wineries or breweries, encouraging them to explore and enjoy regional fall flavors.
- Activity Packages: Partner with local attractions like apple orchards, pumpkin patches, or fall foliage tours to offer bundled packages. For example, include tickets to a local pumpkin patch with a two-night stay or provide discounts on guided foliage tours.
Event Organizers
Partner with organizers of fall events to promote your hotel as a preferred lodging option.
Example: Partnership and Promotion
- Promotional Packages: Collaborate with organizers of popular fall festivals, fairs, or events to offer special packages that include event tickets and accommodation. For instance, create a “Festival Weekend Package” that includes tickets to a local Oktoberfest or harvest festival, along with a discounted room rate.
- Cross-Promotion: Work with event organizers to feature your hotel in their marketing materials and social media promotions. In return, promote the event on your website and through your email newsletters, highlighting the benefits of staying at your hotel while attending the event.
- Preferred Lodging: Position your hotel as the preferred lodging option for event attendees by offering exclusive rates or added perks, such as early check-in or late check-out for those attending events.
- On-Site Events: If the event is hosted at your hotel or nearby, offer special services or amenities related to the event. For example, if there’s a local art fair, host a pre-event reception featuring local artists and refreshments.
7. Focus on Unique Fall Activities
Host Fall Events
Organize activities such as cooking classes with seasonal ingredients, guided hikes to view fall foliage, or local art and craft workshops.
Examples:
- Seasonal Cooking Classes: Organize “Harvest Cooking Classes” where guests learn to make fall dishes like pumpkin risotto and apple pie, guided by local chefs. Include all ingredients and a tasting session. Promote on your website and social media.
- Guided Fall Foliage Hikes: Arrange “Autumn Nature Walks” with local guides to explore scenic trails and vibrant foliage. Provide information on the best viewing times and photo stops. Advertise the hikes to showcase the season’s natural beauty.
- Local Art and Craft Workshops: Host a “Fall Crafting Series” with workshops on painting fall scenes or making autumn decorations, led by local artists. Supply materials and allow guests to keep their creations. Highlight these unique experiences in your promotions.
Outdoor Experiences
If your location offers it, promote fall outdoor activities like hiking, biking, or nature walks.
Example: Fall Hiking, Biking and More
- Details: Offer “Fall Foliage Bike Tours” or “Guided Autumn Hikes” that showcase the best of the season’s colors and landscapes. Include amenities such as packed lunches or hot beverages for participants. For a more relaxed experience, organize nature walks or bird-watching excursions that highlight the seasonal changes in local wildlife and flora.
- Promotion: Emphasize the benefits and scenic enjoyment of these seasonal outdoor activities, and provide information on the trails or routes available.
8. Adjust Booking Policies
Flexible Terms
Offer flexible cancellation and booking policies to appeal to travelers who may be wary of unpredictable fall weather.
Example: Flexible Terms
- Policy: Offer a more lenient cancellation policy, such as allowing free cancellations up to 24 or 48 hours before the scheduled check-in date. This provides travelers with peace of mind, especially given the unpredictable nature of fall weather. Hoteliers can also allow guests to change their booking dates without penalty if they encounter unexpected weather conditions or travel disruptions.
- Details: Clearly communicate these policies on your booking page and in confirmation emails. Ensure that the policies are easy to understand and prominently featured to reassure potential guests.
- Promotion: Highlight the flexibility in your marketing materials and on your website, emphasizing how it reduces the risk for travelers and makes booking during the fall season more attractive.
Early Booking Discounts
Encourage early reservations with discounts or added benefits.
Example: Advance Purchase Discounts and Perks
- Promotion: Provide a discount for guests who book their fall stay in advance. For example, offer 15% off for reservations made at least 30 days ahead of their arrival date.
- Details: Include this discount in your promotional campaigns, highlighting the savings and benefits of planning ahead. Consider creating a limited-time offer to encourage quick decision-making.
- Advertising: Use your website, email newsletters, and social media channels to promote the early booking discount. Make sure to include clear calls-to-action that direct potential guests to book now and take advantage of the savings.
Bonus Perks for Early Bookings
- Promotion: Offer additional perks for early bookings, such as a complimentary room upgrade, free breakfast, or a gift card for use at the hotel’s restaurant or spa.
- Details: Make these perks part of the early booking package to add extra value and entice guests to commit to their stay sooner. Clearly outline these benefits in your marketing materials and booking confirmations.
- Advertising: Promote these added benefits through targeted ads and social media posts, emphasizing how guests can enjoy both discounts and extra perks by booking early.
9. Engage with Past Guests
Email Campaigns
Send personalized offers and updates to previous guests, highlighting what’s new for fall.
Example: Personalized Fall Offers and Seasonal Updates
- Campaign: Send targeted emails to past guests featuring exclusive fall offers such as discounted rates, special fall packages, or complimentary perks. For example, “Welcome Back! Enjoy 20% Off Your Fall Getaway” or “Exclusive Autumn Package Just for You.”
- Content: Highlight new fall-themed amenities, events, and experiences at your hotel. Include vibrant images of fall decor, seasonal activities, and unique offerings.
- Call-to-Action: Encourage bookings with a clear call-to-action button like “Book Now” or “Claim Your Offer” linked to your booking page.
Feedback and Referrals
Encourage guests to share their fall experiences on social media or leave reviews, which can attract new visitors.
Example: Encourage Reviews and Increase Engagement
- Engagement: Prompt guests to share their fall experiences at your hotel on social media. Create a hashtag like #FallAt[YourHotelName] and offer a small incentive, such as a chance to win a free night or a gift card, for posts using the hashtag.Include a call-to-action in post-stay emails or on social media inviting guests to share their photos and experiences. For example, “Share Your Fall Moments with Us! Use #FallAt[YourHotelName] for a chance to win a special prize.”
- Reviews: Send follow-up emails after their stay requesting reviews on platforms like TripAdvisor or Google. Highlight how their feedback helps improve the guest experience and attract future visitors. Include a direct link to your review page and a brief message encouraging them to share their thoughts. For instance, “We’d Love Your Feedback! Share Your Fall Experience and Help Us Welcome More Guests.”
10. Optimize Online Presence
SEO and Content Marketing
Update your website and blog with fall-related content that can improve your search engine rankings.
Example: Fall-Related Website Updates
- Content: Revamp your website with fall-themed visuals and content. Create a dedicated “Fall at [Your Hotel Name]” page highlighting seasonal offers, events, and unique experiences. Include keywords like “fall getaway,” “autumn hotel packages,” and “seasonal discounts” throughout the page to boost SEO.
- Blog Posts: Publish blog posts about local fall attractions, tips for enjoying the autumn season, or behind-the-scenes looks at your hotel’s seasonal preparations. Examples include “Top 5 Fall Activities Near [Your Hotel Name]” or “How We’re Celebrating Autumn at [Your Hotel Name].”
- SEO Optimization: Ensure that all new content is optimized for search engines. Use relevant keywords, meta descriptions, and alt text for images to improve your website’s visibility in search engine results.
Social Media Engagement
Share engaging fall-related content, including guest experiences and local highlights, to attract potential visitors.
Example: Fall-Themed Posts
Share engaging fall-related content, including photos and videos of your hotel’s seasonal decor, guest experiences, and local fall highlights. Post about cozy fall activities like enjoying a hot cider by the fire, seasonal room setups, or autumn-themed events.
- Campaigns: Run fall-themed social media campaigns or contests. For example, create a photo contest where guests share their favorite fall experiences at your hotel using a specific hashtag, such as #FallAt[YourHotelName]. Offer a prize like a free night’s stay or a special fall package to the winner.
- Reviews: Share testimonials and photos from guests who have stayed at your hotel during the fall. Highlight their experiences and any unique fall activities they enjoyed.
- Local Partnerships: Post about partnerships with local businesses or events, such as fall festivals or seasonal dining experiences. Tag and mention these local partners to broaden your reach and engage with their audiences
- Interactive Content: Use polls, stories, and interactive posts to engage with your audience. For example, run a poll asking followers about their favorite fall activities or create a story series showcasing behind-the-scenes preparations for the season.
11. Host Special Events or Themed Weekends
Seasonal Festivals
Organize mini-events at your hotel, like a fall harvest festival or a Halloween-themed weekend.
Example: Halloween-Themed Weekend:
- Event: Organize a “Halloween Spooktacular” weekend featuring themed activities. Include a costume contest, spooky movie screenings, and a haunted house or ghost tour for guests to enjoy.
- Details: Decorate the hotel with Halloween-themed decor, offer themed treats like pumpkin cupcakes and ghost-shaped cookies, and host a family-friendly trick-or-treat event.
- Promotion: Highlight the event in your marketing materials with a focus on fun for all ages. Use social media to share sneak peeks of the decorations and activities, and encourage guests to participate in costume contests.
Workshops and Classes
Offer workshops on seasonal crafts, cooking classes featuring fall recipes, or wine and cheese pairings.
Examples:
- Seasonal Craft Workshops: Host “Fall Craft Workshops” where guests make autumn-themed crafts like wreaths and painted pumpkins. Partner with local artisans for instruction. Provide materials and instruction, with multiple sessions for different skill levels. Highlight these workshops on your website and social media, showcasing the chance to create personalized fall decorations.
- Wine and Cheese Pairing: Organize a “Wine and Cheese Pairing” event with local wines and cheeses, guided by local experts. Create a cozy tasting area with fall decor and provide pairing information and education. Promote the event as a sophisticated local experience through social media, email newsletters, and your website.
12. Enhance Customer Experience with Personalization
Customized Welcome Packages
Provide personalized welcome amenities based on guest preferences or special occasions.
Example: Welcome Amenities
- Customization: Create welcome packages tailored to individual guest preferences or special occasions. For instance, if a guest is celebrating a birthday, include a bottle of champagne, a personalized birthday card, and a selection of their favorite snacks or treats.
- Details: Gather information on guest preferences during the booking process or through pre-arrival surveys. Use this data to customize the welcome package with items such as their favorite local wines, luxury bath products, or themed gifts related to their interests (e.g., hiking gear for outdoor enthusiasts).
- Promotion: Highlight this level of personalization in your marketing materials, emphasizing how your hotel goes the extra mile to make each stay special. Mention this feature on your booking page and in pre-arrival communications.
Tailored Itineraries
Create custom itineraries for guests based on their interests, such as scenic drives for foliage viewing or recommended local dining spots.
Example: Customized Local Itineraries
- Personalization: Develop personalized itineraries based on guest interests. For example, if a guest loves outdoor activities, provide a tailored itinerary including scenic fall foliage drives, guided hikes, and local nature spots.
- Details: Offer a “Discover Fall in [Your Area]” guide that includes recommendations for activities, dining spots, and attractions based on the guest’s preferences. Include maps, booking details, and tips for each activity.
- Promotion: Mention the availability of customized itineraries on your website and during the booking process. Highlight testimonials from previous guests who enjoyed these personalized experiences.
Bonus: Local Dining and Entertainment Recommendations
For guests interested in local cuisine, create an itinerary featuring top restaurants, food festivals, or special dining experiences in the area. Include a mix of high-end dining and local favorites to cater to different tastes.
Provide a curated list of dining options with descriptions, reservation information, and any special offers or discounts. Consider including tickets or vouchers for local events or performances.
Feature these personalized recommendations in your pre-arrival emails and on your guest portal. Emphasize how these tailored suggestions can help guests fully enjoy their stay and explore the local culture.
13. Strengthen Relationships with Travel Agents and Influencers
Travel Agents
Partner with travel agents to promote your fall packages and specials.
Example: Partnerships and Promotions
- Partnership: Collaborate with travel agents to promote your fall packages and specials. Offer exclusive deals or commissions for agents who book clients into your hotel during the fall season.
- Details: Provide travel agents with detailed information about your fall packages, including rates, amenities, and special offers. Create a dedicated portal or toolkit with marketing materials they can use to promote your hotel.
- Promotion: Host a virtual or in-person event for travel agents where you showcase your fall offerings. Send out newsletters or personalized emails with highlights of your seasonal promotions to keep them updated and engaged.
Influencers and Bloggers
Invite travel influencers or bloggers to experience and review your fall offerings.
Example: Invitations and Reviews
- Create Connection: Invite travel influencers and bloggers to stay at your hotel and experience your fall offerings. Provide them with complimentary stays, special fall packages, or exclusive access to events in exchange for reviews and social media coverage.
- Details: Create a tailored experience for the influencers, including personalized welcome amenities, guided tours of local attractions, and participation in fall-themed activities or events. Ask them to share their experiences through blog posts, social media updates, and travel vlogs.
- Promotion: Share the content created by influencers on your own social media channels and website. Highlight their positive reviews and experiences to attract potential guests. Engage with their posts by commenting and sharing to boost visibility.
14. Improve On-Site Dining Options
Seasonal Menus
Revamp your restaurant or café menus to feature fall-inspired dishes and beverages.
Example: Fall-Inspired Dishes and Beverages
- Update: Revamp your restaurant or café menu to feature autumnal flavors. Introduce dishes like butternut squash soup, maple-glazed pork, and roasted root vegetables. Include seasonal desserts such as apple crisp or pumpkin cheesecake.
- Beverages: Offer fall-themed drinks like spiced apple cider, pumpkin spice lattes, and mulled wine. Create a signature fall cocktail using ingredients like bourbon, cinnamon, and apple.
- Promotion: Highlight the seasonal menu on your website, in social media posts, and through in-room dining promotions. Use enticing images and descriptions to attract guests.
Themed Dining Events
Host special dining events, such as a harvest dinner or a Thanksgiving-themed meal.
Example: Harvest Dinner
- Event: Host a “Harvest Dinner” featuring a farm-to-table menu with local, seasonal produce. Create a special dining experience with a multi-course meal that highlights autumn’s bounty.
- Details: Decorate the dining area with fall-themed decor such as pumpkins, gourds, and warm colors. Consider offering live music or a guest chef to enhance the experience.
- Promotion: Advertise the event through your website, social media channels, and email newsletters. Use phrases like “Celebrate the Season with a Gourmet Harvest Dinner” to attract guests.
15. Leverage Guest Feedback
Surveys and Reviews
Use feedback from past guests to identify what they enjoyed about their stay and incorporate those elements into your fall offerings.
Example: Incorporate Guest Feedback into Fall Offerings
- Insight: Analyze feedback from past guests to identify popular aspects of their stay, such as favorite amenities or activities. Use this information to refine your fall offerings. For instance, if guests frequently mentioned enjoying local autumn events or specific amenities, consider creating a “Fall Favorites” package that includes these elements.
- Details: Send out post-stay surveys asking guests about their favorite parts of their visit and suggestions for improvement. Use this data to enhance your fall packages, such as incorporating a popular local festival into a package deal or adding highly requested amenities to your fall-themed rooms.
- Promotion: Feature improvements and updates in your marketing materials and on your website. Highlight how guest feedback has directly influenced the creation of your fall offerings, showing potential visitors that you value and act on their input.
Testimonials
Share positive testimonials from guests who have enjoyed fall stays to build credibility and attract new visitors.
Example: Share Guest Testimonials
- Experiences: Showcase testimonials from guests who have enjoyed their fall stays at your hotel. For instance, a guest might praise the cozy ambiance, fall-themed decor, or special seasonal events you offered.
- Details: Collect and display these testimonials prominently on your website and social media channels. Use quotes that highlight specific aspects of the fall experience, such as “The harvest dinner was fantastic, and the fall foliage tour was unforgettable! This is our new favorite fall getaway.”
- Promotion: Create engaging content around these testimonials, such as video reviews or photo posts featuring guest experiences. Share these through email campaigns and social media to build credibility and attract new visitors.
Ready to Make the Most of Fall? Let TravelBoom Help You Turn Leaves into Bookings.
We’ve given you 15 actionable tips – now it’s time to implement them. TravelBoom has the expertise and tools to help you create a fall marketing strategy that attracts and converts travelers. From designing enticing fall packages to optimizing your online presence, we’ll work with you every step of the way to ensure a successful autumn season. Contact us today!
Alyssa Fate is the Client Success Manager at TravelBoom Marketing. Connect with Alyssa at LinkedIn.
About TravelBoom Marketing
TravelBoom specializes in developing and executing customized data-driven marketing solutions that drive direct bookings and growth for its clients. With over 25 years of experience in digital marketing for travel and hotels, TravelBoom leverages advanced data science and analytics to uncover insights and develop strategies that greatly enhance results for our clients and reduce reliance on third-party channels. TravelBoom is also host of the world’s #1 ranked Hotel Marketing Podcast and its quarterly Traveler Sentiment Study both of which can be found at www.travelboommarketing.com.
Categories: Sales and Marketing