Winner Scores Trip to NASCAR Craftsman Truck Series Race in Miami
PARSIPPANY, N.J. (May 16, 2002) Knights Franchise Systems Inc. today announced its exciting summer promotion, Rev It Up, which will run from June 3 to September 6, 2002. One sweepstakes winner and a guest will receive round trip coach airfare, hotel accommodations, a three-day car rental, tickets and garage/pit passes to the NASCAR Craftsman Truck Series race in Miami on Friday, November 15, 2002.
With our season-long sponsorship of driver Mike Bliss and the #16 Xpress Motorsports Chevy entry in the 2002 NASCAR Craftsman Truck Series, we wanted to run a motor sports-based summer promotion that coincided with the race season, said Lori Smith, Knights Inn director of marketing. With all forms of NASCAR racing experiencing increased viewership, attendance and popularity, we think this Rev It Up will help increase brand awareness, as well as help us reach new customers.
People who book a reservation through the Knights Inn toll-free number (800-843-5644), through the Knights Inn website (www.knightsinn.com) or through other travel websites and stay at a Knights Inn hotel during the promotion will be automatically entered into the sweepstakes. Walk-in guests or other people wanting to participate in the sweepstakes may enter by downloading an official entry form from the Knights Inn website and mailing it to Promotional Marketing c/o Rev It Up Sweepstakes, 1 Sylvan Way, Parsippany, NJ 07054. All mail entries must be postmarked by August 15, 2002 and received by August 22, 2002 to be eligible. Limit: one entry per day; one entry per outer envelope.
Knights Franchise Systems, Inc., a subsidiary of Cendant Corporation (NYSE: CD), is a budget lodging chain of more than 220 franchised properties in the United States and Canada. For reservations or further information, call (800) 843-5644 — (800) THE KNIGHTS — or access the chains Web site at www.knightsinn.com.