PARSIPPANY, N.J. (March 6, 2002) – The first Howard Johnson extended-stay product, designed as a home away from home for project workers, contractors, theater groups, film crews and others on extended assignments, will open this month in Bristol, England.
The product, named Howard Johnson Serviced Apartments, will offer extended-stay accommodations for shorter rental periods than traditional leases and are expected to be used as offices as well as lodging accommodations. Each rental unit offers a fully equipped kitchen, living-dining area, bathroom and one to two bedrooms. Unlike conventional apartments, the nightly rate includes telephone service, heating and electricity.
The Howard Johnson Serviced Apartment in Bristol features 68 one- and two-bedroom luxury units with high-quality furnishings. Situated in Bristol's city center, the property is near a large number of shops, restaurants, cafes and nightlife.
Rates range from £50.00 per apartment, per night, for a minimum of two nights. Rates are quoted on a nightly, weekly or monthly basis. Reservations can be placed from the United States by calling (800) I-GO-HOJO® or on the Web at www.hojo.com. From the United Kingdom, call 0800 0280 400 or go to www.apartments-bristol.com.
The Howard Johnson Serviced Apartment in Bristol was developed by the PREM Group of Dublin, Ireland, which operates extended-stay properties and hotels elsewhere in the United Kingdom and in Ireland. Other Howard Johnson extended-stay apartments are under development in Liverpool, Manchester and Nottingham, England and Dublin.
We are introducing Howard Johnson extended-stay apartments in the United Kingdom because they meet the longer-stay needs of that market and will help us build greater brand awareness, said Mary Mahoney, Howard Johnson president & chief executive officer. Our strategy is to pursue an aggressive expansion program through franchising and joint ventures.
Howard Johnson International Inc. franchises nearly 500 hotels in the United States, Argentina, Canada, the Dominican Republic, Ecuador, Israel, Jordan, Lebanon, Malta, Mexico, Oman, the United Arab Emirates, the United Kingdom and Venezuela. For more information or to make a reservation at any Howard Johnson location, call toll-free in the United States (800) I-GO-HOJO or visit the Web site at www.hojo.com. Howard Johnson is a subsidiary of Cendant Corporation (NYSE:CD).