Copper Mountain Resort Selects GuestWare as CRM Solution

Copper Mountain, Colo.-based resort, whose lodging options range from
five-bedroom mountain homes to condominiums and hotels, utilizes GuestWare’s
Rapid Response, Comment Card Tracking and Incident Tracking components.

Rapid Response and Incident Tracking provide a fast and reliable way for the
resort staff to log, dispatch, follow-up on and analyze all guest requests
and problems.

Because of GuestWare, I can run reports regularly of the entire 800-unit
facility to get a handle on the types of issues happening throughout the
property, said Robert Stenhammer, managing director of lodging for Copper
Mountain Resort. We use the reports to address vendor warranty issues and to
show the specific units having problems.

Comment Card Tracking enables Copper Mountain to better manage customer
feedback. The resort’s Lodging Communication department uses the tool during
its Express check-out process. Using Comment Card Tracking, comments can be
quantified using sophisticated pie chart and line graph analysis.

This is a fantastic resort and we are fortunate to have them as a customer,
said Mike Benjamin, vice president of sales for GuestWare. Copper Mountain
Resort’s management has a great understanding of the value that GuestWare
offers them and their owners. They have been quick to make use of the
information GuestWare provides for process improvement.

Copper Mountain Resort is owned by Vancouver, B.C.-based Intrawest Corp., the
leading developer and operator of mountain resorts across America. The resort
offers more than 2,400 skiable acres and many lodging options. For more
information about Copper Mountain Resort, go to or
call (800) 458-8386.

GuestWare, Customer Relationship Management software for the lodging
industry, is developed, marketed, implemented and supported by Diversified
Computer Corp., Seattle. GuestWare is installed in more than 600 hotels
worldwide. For more information about GuestWare, go to or
contact Mike Benjamin at (888) 504-8378.