Upland, Calif.(Dec. 3, 2001) Question: What ranks among the top three guest complaints time again?
Answer: Guestroom odors rank, literally and figuratively.
Thanks to Green Suites Internationals unique, cost-effective Natures MistTM Deodorization System, hotels now can turn even the foulest-smelling smoking room into a fresh, odorless non-smoking guestroom.
Imagine being able change your propertys room configuration in less than 15 minutes for 25 to 50 cents per guestroom. With Green Suites Internationals Natures Mist, properties no longer have to turn away smokers or non-smokers simply because a certain number of guestrooms must be left reserved
(and oftentimes vacant) for one population or another.
Imagine holding a cigar aficionado convention Friday through Sunday, and then packing the house with non-smokers Monday morning for an American Lung Association annual meeting. Now quit imagining, open your eyes and nasal passagesand your doors to all potential guests and business groups, whatever their room preference beusing Green Suites Internationals Natures Mist.
Breath of Fresh Air
Dan Bornholdt, President & Co-Founder of Green Suites International, said Natures Mist typically can convert a smoking room to a non-smoking room within 12 to 15 minutes by using the two part Natures Mist system which includes an all-natural non-toxic concentrate of plant extracts diluted and sprayed from the vapor phase atomizer.
Bornholdt said more than 1,200 properties across the United States currently use Natures Mist, including marquee hotels such as the Hotel Del Coronado in San Diego, the Mandarin Oriental in San Francisco, New Yorks Waldorf-Astoria, and about 10 Ritz-Carltons.
Ray Burger, Green Suites Internationals VP of Sales & Marketing, added that properties of all typesfrom the aforementioned upper-upscale properties in destination cities to mid-market, economy and extended-stay hotels in secondary and tertiary marketsare embracing Natures Mist.
Natures Mist combines two unique treatment solutions to deliver optimal odor-free environments.
The first part involves a proprietary liquid solution consisting of more than two dozen plant extracts that neutralizenot cover uptobacco odor. Each molecule of Natures Mist liquid bonds with odor molecules to neutralize even the most pungent odors (smoke, body odor, food odor, vomit, urine, mildew, etc.) The systems second component involves an atomizing sprayer that puts out thousands of microscopic pressurized droplets, allowing the Natures Mist compound to reach hidden areas such as mattresses, pillows, bedspreads, heating and cooling ducts and acoustic ceilings. Just 1 gallon of Natures Mist can deodorize up to 200 guestrooms.
No chemicals are involved, Burger said. Natures Mist is a safe, two-component natural deodorization process with no ozone, enzymes, toxins or masking agents. Its not a fragrance. Its a true deodorizer because it neutralizes, not masks, tobacco and all other odors on the spot. Natures Mist creates a room without any odor, just freshness.
Natures Mist might take 10 to 30 minutes to deodorize a room (typically 15 minutes), depending on room size and odors. After spraying, a pleasant forest-like fragrance might remain for 20 minutes, before the room simply becomes fresh without any odor. By spraying guestrooms every four months, rooms can be touched up every four to six weeks within just four minutes, Burger said.
Smell the Difference Yourself!
A recent travel study found that more than half of all guests preferring non-smoking rooms would rather switch hotels than occupy a smoking room. In fact, today so many properties use Natures Mist that Green Suites International recently launched a Web site with the domain www.odorfreestay.com that helps travelers identify hotels willing to guarantee non-smoking rooms to their guests.
Among the more than 1,200 satisfied hotels using Natures Mist is one Chicago hotel that said it maintains an inventory of 80 percent smoke-free rooms (average for the industry), but now can guarantee that every guest requesting one will get just such a room. Any time the demand for smoke-free rooms exceeds supply; property managers at Chicagos Lenox Suites Hotel take a few minutes to convert the required number of smoking rooms to non-smoking with Natures Mist.
Our hotel recently began GUARANTEEING non-smoking rooms vs. the lodging industry practice of allowing the guest to only request a non-smoking room, said Stephen Blackford, Assistant Executive Manager of Lenox Suites Hotel. Leaving guests uncertain as to the type of accommodation they will receive until the time of registration is no longer an acceptable level of service.
Mark Bethea, Director of Housekeeping at the Sheraton Seattle Hotel & Towers, said Natures Mist is far superior to traditional ozone systems in time savings, health safety and overall product effectiveness. Timothy Walker, Regional Director of Operations for Innkeepers Hospitality, said the companys properties receive increasing requests for non-smoking rooms and has been able to accommodate these AND bolster guests odor-free ratings at the same time, thanks to Natures Mist.
There is nothing worse than opening the door to your hotel room for the first time and instantly being overcome by the stale stank odor of smoke. Even smokers dislike it. Talk about a first impression, said Mr. Jan McCormick, VP of Operations for Noble House Hotels, Resorts & Hideaways.
Ozone machines take forever, there are safety issues and its one room at a time, he said. With Natures Mist, you can safely convert 10 to 12 smoke-scented rooms in the same amount of time, and it doesnt leave that ozone smell behind. I have been using the product for years now. I am sold.
The Newport, R.I., Naval Station, is home to the states largest hotel, in excess of 1,000 guestrooms and Housing Manager Dave Mower said Green Suites Internationals Natures Mist arms his staff not only to combat all types of room odors, but also helps them prepare for white glove inspections in record time. While demonstrating the capabilities of Natures Mist to housekeepers, Mower recently put the deodorizer to yet another test and tried to sweeten up a rooms lint-laden exhaust vent, and Natures Mist came through with flying colors, he said.
As soon as I applied the high-pressure Natures Mist to the linty exhaust vent, I knew I had discovered a fantastic news use for this miracle machine, Mower said. For years we have been struggling with the problem of cleaning these vents, often taking 15 minutes per room to accomplish a fast half-cleanup job. But now, we can clean the vents in just one minute, plus a couple of minutes to vacuum up all of the lint chunks from all around the bathroom.
Pat Baird, Executive Housekeeper at The Peabody Orlando, an 891-room four-star full-service hotel, said Natures Mist is the one-of-kind deodorization system she has been searching for the Holy Grail of housekeeping so to speak.
When the GM brought me a newspaper article touting the benefits Natures Mist, naturally I was a little skeptical because I had heard similar claims by companies other than Green Suites International and had tried literally dozens of products to little no avail, Baird. But I decided to give Natures Mist a try and we have been using it ever since.
Only Natures Mist can give you that truly fresh, clean smelling room, Baird said. A few products on the market might do almost as good a job initially, but they cost more, take longer to apply, dont last nearly as long and usually leave a floral, lemon or other scent which to some, particularly those with allergies, can be equally as offensive as tobacco smoke.
Baird said Natures Mist isnt just for guestrooms. It works all over a property.
We had one client who asked us if we could freshen up a room in which we had just held a cocktail reception so he could host an early morning meeting, Baird said. The next day, the clients assistant called me, saying he was so pleased that he just had to find out what we were using.
I think Natures Mist is a natural for almost anywhere be it a budget, mid-market or upscale hotel guestroom, small or large meeting room/banquet hall, or office building or residence, she said.
Thanks to Natures Mist, The Peabody Orlando recently was able to convert an entire floor of smoking rooms to clean, fresh non-smoking rooms.
Fewer and fewer guests are requesting smoking rooms these days, but Natures Mist gives us the flexibility either way a unique ability to accommodate all preferences and populations quickly and cost effectively, Baird said. And this isnt just about smoking rooms. Natures Mist neutralizes all unpleasant odors, giving us a nose-up on the competition.
Based in Upland, Calif., Green Suites International assists hotels by developing solutions that are profitable to hotels and image enhancing to the more than 43 million environmental travelers in the United States. Solutions include natural amenities delivered from elegant dispensers, non-toxic cleaners, air and water filtration systems and energy and water efficient products. Facilities reaping the benefits of Green Suites solutions include properties from every state and 12 different countries. For more information on Green Suites International, its Natures MistTM Deodorizer as well as other profitable environmental solutions, please contact Ray Burger, Green Suites, VP Sales & Marketing, at 888-590-2285, e-mail email@example.com, or visit www.greensuites.com