Golden Tulip announced the signing of a management agreement for the Golden Tulip Vejle (the former Hotel Australia in Vejle), effective as per May 1st 2007.
Built in 1957, the eleven-story hotel offers 102 elegantly furnished rooms fully equipped with all the facilities to meet both business and leisure guests. This Modern high-rise hotel is located in the city center at walking distance to Vejle Train Station and shopping center.
The hotel will be fully renovated and the top floors will be converted to bedrooms, bringing the total up to 106 superior first class rooms. The Conference center will be renovated into a 'Let's Meet Again' centre and Golden Tulip's restaurant concept: Branche, Restaurant, Bar & Lounge will be introduced on the ground floor.
Vejle is a picturesque town located at the head of Vejle Fjord. The Vejle region in Denmark is a popular tourist destination; it has a unique landscape of Fjords, rivers, valleys and woods. This picturesque town's attractions include the Lion Park, Zoo, Legoland and Trapholt Museum.
Mr. Hans Kennedie, President & C.E.O. of Golden Tulip Hospitality Group, states: 'It is with great excitement that we embark in this project. This is an important step in the development of the Golden Tulip portfolio across the Scandinavian region and for the group in general. Due to the high level of domestic travel within Denmark and the increase in air travel from the Scandinavian countries to Europe, we are looking at a substantial increase in brand recognition for the entire group with each new addition.'
Mrs. Mette Linneballe, owner and developer (Copenhagen Properties) of the hotel comments: 'We are delighted to join the Golden Tulip family. With the international recognition of the Golden Tulip brand and successful management formula we are confident that Golden Tulip will provide the hotel an international awareness and high in revenues. Scandinavia is in need of a dynamic brand, like Golden Tulip. For too many years our hospitality industry has been dominated by the typical Scandinavian brands and it is time for a new Continental European chain with new concepts and services, like Golden Tulip.'