RateGain’s Hotel Rate Parity Trends – Asia (Jun – Aug 2012)

Hotel rate parity trends for June to August 2012 of three, four and five star hotels across some of the major cities in Asia.


 The report shows the percentage of hotels with cheaper rates on their own brand site compared to their rates on other OTAs.

Three star [click for larger image]:

 

City % Of Hotels in Parity % Of Hotels Cheaper on Brand Sites % Of Hotels Cheaper on OTA Sites
BANGKOK 4.91% 13.68% 81.40%
BEIJING 20.00% 15.56% 64.44%
HONG KONG 10.84% 7.23% 81.93%
JAKARTA 5.56% 30.56% 63.89%
MUMBAI 8.33% 56.25% 35.42%
NEW DELHI 6.48% 28.70% 64.81%
PHUKET 0.00% 7.37% 92.63%
SHANGHAI 32.95% 1.14% 65.91%
SINGAPORE 0.00% 10.20% 89.80%

Four star [click for larger image]:

 

City % Of Hotels in Parity % Of Hotels Cheaper on Brand Sites % Of Hotels Cheaper on OTA Sites
BALI 2.00% 4.00% 94.00%
BANGKOK 5.15% 9.87% 84.98%
BEIJING 25.93% 30.25% 43.83%
HONG KONG 7.25% 17.39% 75.36%
JAKARTA 6.49% 35.06% 58.44%
KUALA LUMPUR 4.69% 1.56% 93.75%
MUMBAI 8.89% 17.78% 73.33%
NEW DELHI 1.79% 19.64% 78.57%
PHUKET 6.45% 0.00% 93.55%
SHANGHAI 27.39% 16.09% 56.52%
SINGAPORE 1.54% 13.85% 84.62%

Five star [click for larger image]:

City % Of Hotels in Parity % Of Hotels Cheaper on Brand Sites % Of Hotels Cheaper on OTA Sites
BANGKOK 19.48% 1.30% 79.22%
BEIJING 21.59% 25.00% 53.41%
HONG KONG 22.50% 32.50% 45.00%
JAKARTA 15.00% 17.50% 67.50%
KUALA LUMPUR 0.00% 14.81% 85.19%
MUMBAI 14.58% 14.58% 70.83%
NEW DELHI 30.51% 16.95% 52.54%
SHANGHAI 21.48% 22.82% 55.70%

NB: RateGain specializes in competitive price intelligence and rate shopping solutions for hotels, online travel companies and airlines. It currently tracks more than one billion hotel rates every month across countries in US, Europe, Middle East, Asia and Latin America.

NB2: The above data is indicative in nature and RateGain can’t be held liable for its accuracy or usefulness for any purpose.