ADR Drops 10.2 Percent
STR’s preliminary August 2016 data for Dubai, United Arab Emirates, indicates mixed performance results.
Based on daily data from August, Dubai reported the following in year-over-year comparisons:
- increases in supply (+5.5%) and demand (+9.2%);
- a 3.4% increase in occupancy to 76.1%;
- a 10.2% decrease in average daily rate (ADR) to AED515.22; and
- a 7.1% decrease in revenue per available room (RevPAR) to AED392.03.
According to July figures from Visit Dubai, the market has seen year-to-date increases in visitors from each of its top four source markets: India (+9%), Saudi Arabia (+5%), Oman (+22%) and the United Kingdom (+4%).
STR analysts note that ADR has continued to decrease in the market as supply growth remains robust.
STR will release actual August 2016 results later this month. The August edition of STR’s Market Forecast is now available.
STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. Founded in 1985, STR maintains a presence in 10 countries around the world with a corporate North American headquarters in Hendersonville, Tennessee, and an international headquarters in London, England. For more information, please visit str.com.