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Hotelrevmax Is Proud To Announce The Re-Launch Of Check-Rate With New Enhancements

May 30, 2002, New York, New York
HotelRevMAX today announced the re-launch of Check-Rate – the most convenient and complete way for hoteliers to compare Internet and GDS rates. HotelRevMAX (HRM) purchased Check-Rate from Hotel Net Marketing earlier this year. Working closely with its many clients, HRM has since made several significant enhancements, such as dramatically expanding the site selections offered in this customized service.

Hoteliers use Check-Rate to track Internet and GDS rates for their self-defined set of hotels and Internet sites. Check-Rate clients can choose from more than 100 Internet sites that include every major lodging brand plus travel sites including Travelocity, Expedia, and Orbitz, just to name a few. Important rate information that normally took hours to compile and organize is available at the convenience of each Check-Rate client.

Since our founding we have had a singular focus ? to deliver directly to hoteliers the most meaningful data aggregating products and services by using innovative technologies. We have spent the past few months enhancing Check-Rate with features like Rate-Flash and Rate-Alert, as well as building on features that Check-Rate already offered, says Steven M. Adler, HotelRevMAX CEO. The beauty of Check-Rate is in its organized approach to delivering vast amounts of competitive rate data and that it is now supported by our knowledgeable staff's attention to clients' needs. Check-Rate is a crucial product in HotelRevMAX's mission to be the complete resource for hotel operators' revenue management needs.

Rate-Alert sends Check-Rate clients an email notification when one of their competitive hotels changes its rate on their selected Internet travel or brand sites. Rate-Flash automatically generates a date-stamped report and sends it to hoteliers once a week on the day of their choosing with a longer horizon of future rate information. These features complement one another, providing hotel pricing strategists ease, convenience, and confidence while managing a vast volume of volatile but critical competitive information.

Multi-Night Stay reports are particularly helpful in understanding the distinctive competitiveness of the extended-stay and resort markets as well dynamic travel periods. By selecting report types of 2, 3, 4, 5, 6, 7-Night or 30-Night Length of Stays, hotels can understand in greater depth the stay patterns and pricing pressures at the time in their particular market set, enabling better insight into how best to maximize potential demand.

Choice of Currency Selection for global HotelRevMAX Check-Rate product. Now Check-Rate clients have two distinctive currency display options for all their Check-Rate reports. They can request searched rates to be shown on their reports either in the currencies posted on each Internet travel or brand site or to have all currencies converted and displayed in the single currency of their choice.
Hotel Professionals were already sold on the benefits of Check Rate. Real-time data is critical to proactive pricing, and the Check-Rate product radically transforms the data collection process. This will enhance decision making and ultimately speed to value, said Tom Buoy, Corporate Director of Revenue Management, Ian Schrager Hotels. And even more so now that it is a HotelRevMAX service, as noted by Vishwas Bhatia, Director of Revenue Management, The Plaza, a Fairmont Hotel, Having worked with HotelRevMAX as part of their Executive Advisory Board, I am confident that their purchase of Check-Rate will make this an even better service and a more useful revenue management tool.

For questions or subscriptions, please contact the Sales and Marketing department of HotelRevMAX at 212-904-1590 or visit www.hotelrevmax.com for more information.

About HotelRevMAX
HotelRevMAX is a global data services firm currently serving the hospitality, travel, and tourism industries. HotelRevMAX is a wholly owned subsidiary of RevMAX International, Inc., which provides competitive performance information, both historical and future data, for the purposes of enhancing operational efficiency and maximizing revenues. For more information, log on to www.hotelrevmax.com.

Posted by on February 11, 2006.

Categories: Sales and Marketing

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