Foxwoods Resort Casino, the largest resort casino in North America, capped a successful 2017 by launching Nor1’s CheckIn Merchandising™ resort-wide at its four towers. CheckIn Merchandising™ puts machine learning and predictive analytics at Foxwoods front-desk agents’ fingertips, and empowers them to merchandise premium inventory upon arrival to enhance their guests’ stays.
“We are extremely honored to have such an enthusiastic and forward-thinking partner in Foxwoods Resort Casino,” said Pavan Kapur, Senior Vice President, Global Gaming, at Nor1. “We expect CheckIn Merchandising™ to generate considerable demand for premium inventory at the front desk to bolster their already successful eStandby Upgrade® program.”
“We launched CheckIn Merchandising nearly thirty days ago, and in a short time have seen amazing results,” stated Nick Meier, Director of Revenue Management at Foxwoods Resort Casino. “The program has created operational efficiencies for our team, and our agents have seized the opportunity to generate additional revenue for our resort while providing an even more personalized check-in experience.”
The Nor1 Pricing & Merchandising Intelligence Platform provides solutions at every stage of the reservation lifecycle that enable hospitality companies to create more meaningful interactions with their guests, building loyalty and driving long-term revenue.
About Nor1, Inc.
Nor1, Inc. is the leader in hospitality merchandising technology. Headquartered in Silicon Valley, Nor1 provides data-driven pricing and merchandising solutions to maximize incremental revenues for hotels and resorts worldwide such as Hilton, IHG, Carlson Rezidor, Accor, and Wyndham. Nor1′s patented, dynamic decisions intelligence engine PRiME®, powers Nor1′s Pricing & Merchandising Intelligence Platform including its signature eStandby Upgrade®, eXpress UpgradeTM, CheckIn MerchandisingTM, and eReachTM products.
Nor1 is creating the fusion between technology and guest experience. It’s that combination of expertise and skill that have set Nor1 apart and continues to attract technology’s most distinguished investors such as SAP, Goldman Sachs and Accel Partners. For more information, please visit www.nor1.com.
About Foxwoods Resort Casino
Since 1992, Foxwoods Resort Casino has offered guests The Wonder Of It All as the premier resort destination in the Northeast. As the largest resort casino in North America, Foxwoods offers a vast array of gaming in six casinos; AAA Four-Diamond hotels, restaurants from gourmet to quick service, world-renowned spas, award-winning golf, state-of-the-art theaters, exclusive retailers and free-to-play online casino games at FoxwoodsONLINE.com. Perfect for both recreation and business, Foxwoods provides modern and versatile convention and meeting space to infuse new life into any meeting or event. Foxwoods Resort Casino is owned and operated by the Mashantucket Pequot Tribal Nation. For a comprehensive look at Foxwoods Resort Casino and Mashantucket Pequot Tribal Nation visit Foxwoods.com.