The clout of hotel review aggregators continues to grow, including the bigwigs (Google, TripAdvisor). The question is, are you keeping up? And with whom?
Google is starting to show hotel price charts in search results. These graphs have been a popular feature of Google travel properties and were tested in search last year.
Booking sites were given until September to clean up their act
Lodging Interactive today announced the launch of its AI-powered ADA compliance service for hotel websites which remediates website ADA compliance issues in real-time.
With so much competition from OTAs for direct bookings, hoteliers need to be savvy with the techniques to attract visitors to their propertys website. Here are a few strategies put together by the experts at Vizergy that have helped our clients boost their direct bookings.
Improving the management process of internal operations is one of the most important goals of every modern hotelier. With so many tasks, responsibilities, and technologies that you have to juggle with on a daily basis, the simple act of listening might come across as too basic. But actually paying attention to what your guests have to say is the key to improving not only your hotels reputation but also the internal operations that you struggle with.
In the last few weeks, the Facebook empire has made some big developments to their platforms that are directly relevant to hotels, resorts, and other businesses in the hospitality industry. In this weeks social media updates, well look at each one and how you can expect for it to impact you.
Google announced they are bringing the ability to plan a trip to the desktop. Google also announced a tighter integration between Google Search, Maps and Google Trips, with new features coming soon.
Make no mistake – the entry of Amazon into the online travel business could have far-reaching consequences, especially for the powerful online travel agency incumbents.
In 2017, Google rolled out a number of new initiatives at their Google Marketing Next event. Last year they launched Google Marketing Live, and we got to see an inside look at what the internet giant had been up. With Google Marketing Live 2019 this week, here's a look back at what was launched last year.